Wettbewerbe für Architekten und Ingenieure, Landschaftsarchitekten, Architektur Studenten Wettbewerbe für Architekten und Ingenieure, Landschaftsarchitekten, Architektur Studenten
X

NEU: Bitte beachten Sie, dass Sie sich ab sofort mit E-Mail und Passwort einloggen.

Passwort erneuern
Neu registrieren

YACademy High-Level Training Course | 2021 edition | Marketing and Communication for Architecture , Bergamo / Italien

Bewerbungsfrist 09.07.2021

Wettbewerbs-Ausschreibung

wa-ID
wa-2031687
Tag der Veröffentlichung
20.05.2021
Bewerbungsfrist
09.07.2021
Verfahrensart
Studentenwettbewerb
Zulassungsbereich
Andere
Fachbereich
Allgemein
Architektur
Kunst/Design
Koordination
YAC - Young Architects Competitions, Bologna
HIGH-LEVEL TRAINING COURSE | 2021 edition
Marketing and Communication for Architecture

STRATEGIES AND STORYTELLING FOR A SUCCESSFUL PROJECT

18th October 2021 / 24th December 2021

Internship at JEAN NOUVEL DESIGN, BIG, MVRDV

Introduction
Communication is the central element of the project. Art, design, and architecture are the result of a cultural and creative process that, in order to achieve success, must be communicated. It is not a coincidence that the most important artists, designers, and architects have been outstanding communicators and, as such, forerunners of a new narration approach about themselves and their projects.

Good communication is as important as the project itself, both in affirming the reputation of a studio and in an exhibition or in magazine content settings: there is no project without communication. For these reasons, the course „Marketing and Communication for Architecture“ was created, to train professionals (designers or communicators) to build a narrative itinerary able to enhance the quality and innovation contents in the most different creative disciplines. In fact, communication is the central element for the designer or the curator/editor, firstly to promote their own activity, secondly for a dissemination purpose. In the same way, art design and architecture represent two of the most exciting professional horizons for communication experts.

Through an extensive study of tools and methodologies and thanks to the narration of the different creative disciplines, participants will gain useful notions for the setting of a successful communication of different projects (their own‘s or third parties‘ projects), following a training course made up of 71 hours of lessons, 32 hours of workshop and numerous lectures by well-renowned professionals. At the end of the course, YACademy Placement office will guarantee each student a proposal for an internship / collaboration for specific communication projects in the partner studios.

LANGUAGE
Italian (interpreter for foreign students)

AVAILABLE PLACES
35

WHERE
Bologna

PERIOD
18.10.2021 / 24.12.2021

ATTENDANCE
3 days/week - Full time

COSTS
2,450 € + VAT for physical attendance
1,800 € + VAT for virtual attendance
5 full scholarships available for the most deserving students

Workshop
MAKING OF AN ARCHITECTURAL CATALOGUE FOR BJARKE INGELS AND SAN PELLEGRINO

The workshop, which will count on the collaboration with BIG Bjarke Ingels Group, will offer to participants the opportunity to work on the development of a catalogue, with the aim of narrating the project of the new San Pellegrino headquarters. It is the first project of BIG in Italy and it is the result of a competition joined by some of the most prestigious names of contemporary design (BIG, MVRDV, Snøhetta and Michele De Lucchi), for one of the most famous brands of Italian food & beverage. Thanks to the collaboration of the workshop tutor, teachers, and the manager of BIG’s project, students will experience, gather, and produce all the material useful for the realization of the catalogue: using sketches, models, photography, renders, text, interviews, augmented reality, or other creative tools. The project will be completed by the mockup printing of the catalogues realized during the workshop, this project will represent a prestigious case history thanks to which students will be able to test their creativity and their skills, while producing the storytelling of one of the most iconic projects of BIG in the world.

Professors
Marco Ferrari, Studio Folder
Carlotta Zucchini, Nicola Leonardi, The Plan
Gianluca Gamberini, L‘Artiere
Iwan Baan, Photographer
David Basulto, Archdaily
Silvia Negri Firman, Negri Firman
Maria Lucrezia De Marco, Stefano Boeri Architetti
Flavia Fossa Margutti, La Biennale di Venezia di Architettura
Francesco Colicci, Hootsuite
Matteo Fabbri, TryeCo 2.0
Marco Cappelletti, Photographer
Carlo Stanga, Illustrator
Martin Gran, Snøhetta
Giulio Rigoni, BIG Bjarke Ingels Group
Walter Mariotti, Domus
Manuel Ehrenfeld, Non-linear
Jan Knikker, MVRDV
Mats Andersen, MIR
Pippo Ciorra, SAAD
Andrea Zamboni, ZAA Zamboni Associati Architettura
Andrea Gion, Drawlight
Domenico D’Alessio, FUD – LOMBARDINI22

Admission
REREQUISITES
Students or graduates in Architecture/Design/Communication can apply to the course. The commission, based on the assessment of the application, may admit students with different qualifications.

APPLICATION
To apply, it is necessary to register online and submit a Curriculum Vitae and a Motivational Letter. Moreover, it is necessary to pay the administration fee (60€ + VAT). The best 35 candidates will be admitted to the course according to the rules.

Calendar
The candidates are invited to consider the deadlines carefully. In case of possible modifications to the deadlines, they will be promptly notified.

APPLICATION OPENING
3rd May 2021

APPLICATION DEADLINE
9th July 2021

PROVISIONAL RANKING
19th July 2021

ENROLLMENT FEE PAYMENT DEADLINE
23rd July 2021

OFFICIAL RANKING
2nd August 2021

LESSONS START
18th October 2021

More information and details at
www.yacademy.it/course/architecture-communication21

Weitere Ausschreibungen

Jetzt Abonnent werden um alle Bilder zu sehen

jetzt abonnieren

Schon wa Abonnent?
Bitte einloggen